Airworks Inflatables wall banner
The concept for this 3m x 7.5m wall banner was to cover a wall in the communal cafeteria/lunch room with a work of art that would highlight Airworks‘ extensive global client project list without overwhelming the space while people lunched beneath it.
The use of a muted monochromatic colour for the background gradient served as a solid starting point to begin to arrange the full colour photos concentrically from the central logo and world map.
The images had to be printed at a high enough resolution so as to be pleasing to view for those sitting up close, while the total file size had to be kept under control so as to be pleasing for the pre-press operator that had to print this beautiful beast!
Like most things at Airworks, size was involved and the final product was second-to-none.